Four ways in, one method underneath.
The framework does not change. Where you start does. If you cannot name your bottleneck, start with the audit, because guessing is the expensive option.
Shopify store audit
A scored audit of the store's organic and AI search position, with the fixes ranked by what actually moves revenue rather than by what is easiest to list.
Shopify SEO
Most Shopify SEO advice starts with content. On a store the money usually sits in the product and collection pages that already exist and cannot rank.
AI SEO and AEO
Answer engine optimization and generative engine optimization are the same job under two names: make the store reachable, understandable, and worth naming when a buyer asks an AI engine what to buy.
Merchant Center and feeds
Free product listings are inventory you already own. Most stores have never checked which products are actually published to them.
GA4 and Search Console
If the numbers in Shopify, GA4 and your email platform disagree, you cannot make a decision. Fixing that comes before any campaign.
Klaviyo expert
Most Klaviyo accounts are not underbuilt. They are built and quietly not running. The first thing I do is prove which flows are really sending, to how many people.
Email marketing audit
A scored audit of the email program: what is really sending, what your list is worth, which dashboard numbers are fiction, and what is capping the whole thing upstream.
Ecommerce email marketing
Email is the only channel you own outright. It is also the channel most likely to be quietly broken while every dashboard reports it as healthy.
Not sure which one you need?
That is the normal answer. Book thirty minutes and I will tell you.
Book a call with Herbert