Written from accounts, not from theory.
What I found in real Shopify stores, including the things that made the reporting look worse before it looked better. When a popular tactic turns out to do nothing, that gets published too.
AI answers
ChatGPT SEO: what actually decides whether you get named
Nearly five times more people ask an AI engine this question than type it into Google. Here is what the work really consists of, and the three things sold as shortcuts that are not.
SEO for ChatGPT, for a store with a catalog
Most writing on this subject is aimed at software companies. A store has products, variants, and a feed, and that changes the work.
Is your email really working?
Five checks, about ten minutes. Whether the sequences are sending at all, whether anyone is really reading, and what the email earns once you use your own order records.
Your abandoned cart email may have almost nobody to send to
Before rewriting the copy, work out how many people are actually eligible. On one store the addressable pool was about eight people a month.
Measurement
Capture
Want this run on your store?
Thirty minutes. Bring the dashboard you do not trust.
Book a call with Herbert